Final Evaluation: The Partnership for Behavior and Social Change in Yemen (Taiz & Hodeidah) Project, Second Phase (December 2017)
Sadeq Noman Al-Nabhani, Search for Common Ground
In partnership with and funded by UNICEF, Search for Common Ground (Search) implemented an 18-month project in June 2016 in Yemen, titled: “The Partnership for Behavior and Social Change in Yemen” Project in Taiz and Hodeidah, Second Phase.
This final evaluation report explores the results of of the 18-month second phase project in seven districts and in two regions of Yemen, in which the goal was to provide Yemeni children and their families with knowledge on safe health practices to reduce the impact of conflict in Yemen on children’s health. The project was implemented through the use of a multi-layer outreach campaign that used house visits, dialogue sessions with community leaders, mobile cinema, and mass media through radio broadcasting. Using community facilitators to moderate these events, the project aimed to raise communities’ awareness and encourage adoption of the key life-saving care and protective behaviors identified by UNICEF. The primary two objectives of this project were: for Yemeni parents and community leaders to have increased knowledge of life-saving care and protection strategies for their children and for Yemeni parents to believe that adopting the life-saving care and protection strategies is the right choice for their families.
The evaluation showed that overall, target communities responded positively to all components of the project. Data showed that the project actively supported national policies and strategies alongside Search and UNICEF’s country program efforts in maintaining the delivery of basic social services. In partnership with UNICEF, Search was successful in delivering immediate results in terms of awareness-raising, which led to impact in the short and medium terms. The community initiatives also served to gain trust and ensure the program’s credibility among Yemenis, parents, community members, and local leaders for more long-term interventions. 75,600 family members directly benefited from the program’s interventions and improved their knowledge on the lifesaving and health care practices related to health and nutrition, water and sanitation, and child protection.